I was pleased to see the progress BigOven.com is making in climbing up the traffic ranks. Marcelo Calbucci of Sampa keeps a ranking of the top Seattle "Web 2.0" startups; BigOven climbed 11 spots to rank #31 on the list for October. BigOven.com outpaced multi-milliondollar-backed startups like Avvo.com, SecondSpace.com, TripHub.com, Cozi.com and others for the month. Several more interesting features are on their way over the coming months… stay tuned!
I just got back from the Keiretsu Angel Investors forum in San Francisco. There, we heard pitches of all variety of quality.
While the process is exhilerating and extremely well-run, the process itself is ripe for satire. Ebullient startup CEO’s play Beat the Clock to explain their entire businesses (and industries!) in 10 minutes or less to a crowd with diverse expertise, and angel investors try to outdo each other with witty, self-deprecating introductions and reflections about their ascent into the multi-millionaires club.
Sacha Baron Cohen is famous for his character Borat, but before that, he had another character called Ali G. One of the funniest bits he did was a pitch of a couple fictitious business ideas — the Ice Cream Glove and the Hover Board. The satire is pretty rich, but believe it or not, I’ve got it on pretty good authority that some pitches really are this bad.
BigOven.com is a growing recipe sharing network that I’ve been building up brick-by-brick.
At present, the product portfolio includes award-winning recipe software for Windows, www.bigoven.com – a massive online recipe archive (160,000+ recipes), and free mobile companions for Palm and Windows Mobile. All the products work together, to try to solve the "What to make for dinner tonight?" problem easier to answer for home cooks.
BigOven integrates seamless access to the archive with (optional) Windows desktop software. You can search recipes by ingredient (e.g., use up those chicken breasts in your fridge). You can drag and drop the recipe cards you want onto a shopping list, and boom! — a sorted grocery list is generated for you. Or, if you’d like, you can drag recipes onto an Outlook-style calendar and plans meals in advance.
BigOven is profitable, and growing. It’s also been a terrific sandbox for me to experiment around with various social networking concepts, such as peer-produced content, tagging, and more. At this writing, we’ve got about 50,000 members, and have sold a great deal of desktop recipe software.